

Performance Marketing · LinkedIn Ads
$12K+ managed across 10+ LinkedIn Ads campaigns — healthcare hiring, tech recruiting, and B2B service lead generation, run by a LinkedIn Certified Marketing Insider.
$12K+
LinkedIn Ads spend managed
10+
LinkedIn campaigns run
Certified
LinkedIn Marketing Insider credential
Methodology
LinkedIn's targeting is built around who someone is at work — role, seniority, industry — which makes it suited to hiring campaigns and B2B lead generation in a way broad-audience platforms aren't; budget is still governed by the same documented rule used everywhere else.
Founder Sapun Lamichhane holds LinkedIn's Certified Marketing Insider credential, issued through LinkedIn Marketing Labs. Across more than 10 LinkedIn Ads campaigns, $12K+ in spend has been managed for healthcare hiring, tech recruiting, and B2B service lead generation.
Both — the real experience behind this page spans healthcare hiring, tech recruiting, and B2B service lead generation, run as distinct campaign types.
It's a personal credential — Certified Marketing Insider, held by founder Sapun Lamichhane through LinkedIn Marketing Labs — not a third-party agency partner badge like the Google or Shopify Partner status.
It's built around professional signals — job title, seniority, industry, company size — rather than broad interest or search-intent targeting, which is why it tends to suit hiring and B2B lead generation specifically.