Nepal
The Google Partner badge is an actual certification with spend and performance thresholds behind it — not a logo an agency can simply add to its website.
A legitimate Google Ads agency in Nepal should hold a verifiable Google Partner badge, checkable in Google's public partner directory, and should be able to show how it structures campaigns for Nepali realities like WhatsApp-based conversions and USD-billed accounts against NPR budgets. Arcetis is a verified Google Partner that has managed over $200,000 in Google Ads spend for Nepali clients, with pricing scoped from around NPR 20,000 separate from ad budget.
Google Partner status is not a badge an agency can simply put on a website — it requires meeting Google's spend management and performance standards and keeping certified staff on the account. It is worth checking directly in Google's partner directory rather than taking an agency's word for it, since the term gets used loosely in Nepal's marketing market.
Arcetis is a verified Google Partner and has managed more than $200,000 in Google Ads spend for Nepali businesses, across search, shopping and display campaigns. That experience includes the parts of running Google Ads in Nepal that are easy to get wrong if an agency has not actually done it before — currency handling, conversion tracking that matches how Nepali customers actually get in touch, and realistic budgets for a market where CPCs vary wildly by category.
Google Ads accounts are billed in USD, while almost every Nepali client thinks in NPR, so a campaign budgeted without accounting for exchange rate movement and bank transfer costs can quietly underdeliver against what was promised. Getting this right from the start avoids an awkward conversation a few months in.
The bigger issue is conversion tracking. A huge share of real conversions for Nepali businesses — a construction materials inquiry, a consultation booking, a product order — happen over WhatsApp or a phone call, not a web form. An agency that only tracks form fills is flying blind on most of what the campaign is actually producing, and will likely recommend the wrong changes as a result.
Campaigns start with clarifying what a real conversion looks like for that specific business — a WhatsApp message, a phone call, a form, a booking — and building tracking around that before spending meaningfully on clicks. Category research matters too: CPCs for competitive categories like education consultancy or legal services can run close to international pricing, while many local service categories remain genuinely cheap.
Ad accounts are set up and owned in the client's name from day one, so there is no dependency on the agency to keep running the account, and reporting is built around cost per real result rather than clicks or impressions alone.
Search the company name in Google's public Partners directory. If it is not listed there, the badge on their website is not independently verifiable, whatever it claims.
Because a large share of genuine Nepali customer inquiries happen over WhatsApp or phone rather than a website form. Campaigns that only measure form fills systematically undercount real performance and can lead to cutting budget from what is actually working.
Often yes, in lower-competition categories where CPCs are still cheap, but it depends on the category — highly competitive niches like education consultancy need a realistic budget to get meaningful data, and Arcetis will say so upfront rather than take on a budget too small to work with.
The client owns the account from the start. Arcetis manages it with granted access, but there is no lock-in — the account, its history and its data stay with the business if the engagement ends.